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Salary Information for a Digital Marketing Specialist in Fresno, CA

Median salary:

This data reflects Total Cash for a Level 2 Digital Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Digital Marketing Specialist in Fresno, CA, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
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Behind the numbers

What is the adjusted total comp for a Digital Marketing Specialist in Fresno, CA?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

Total Comp (TC)

Cost of Living (COL) Index
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Digital Marketing Specialist in Fresno, CA?

Plans and executes all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns. Designs, builds and maintains social media presence and measures and reports performance of all digital marketing campaigns. Collaborates with internal teams to create landing pages, optimize user experience, instrument conversion points and optimize user funnels. Plan, execute, and measure experiments and conversion tests.

What are the characteristics of a level 2 Digital Marketing Specialist?

A level 2 Digital Marketing Specialist in Fresno, CA has well developed professional and technical expertise. Their work impacts the quality and timeline of part of a product or servie. They typically have 3 yearas of average experience.

Digital Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Digital Marketing

Job Family

Business

Job Area

Quality of Life in Fresno, CA: Analyzing a $83,120 Annual Salary

When living in Fresno, CA, with an annual income of $83,120, several factors such as the cost of living, housing market, healthcare access, and quality of education play influential roles in determining quality of life. Below is a detailed overview of these aspects relative to the broader United States.

Cost of Living

  • General Overview:

    • Fresno's cost of living is generally lower than the national average but higher than some rural areas.
    • Everyday expenses such as groceries, utilities, and transportation are reasonably priced.
  • Comparison to National Average:

    • Consumer prices in Fresno are slightly below the U.S. average, making it more affordable compared to other Californian cities like San Francisco or Los Angeles.

Housing Market

  • Median Home Price:

    • As of recent data, the median home price in Fresno is significantly lower than the California state average but slightly higher than the national median.
    • Affordable housing options are available, especially when compared to the coastal areas of California.
  • Renting vs. Buying:

    • Renting is a feasible option for many, with a variety of properties available below $1,500 monthly.
    • The substantial increase in property values may encourage long-term residents to consider investing in homeownership.

Quality of Life

  • Environment and Community:

    • Fresno offers a diverse community with a mixture of cultural influences and local events.
    • The city benefits from a slower pace of life compared to bustling urban centers.
  • Recreation and Lifestyle:

    • Proximity to national parks such as Yosemite and Sequoia offers abundant outdoor activities.
    • Urban amenities like shopping centers, dining options, and cultural events provide entertainment year-round.

Access to Healthcare

  • Healthcare Facilities:

    • Fresno is equipped with a range of healthcare services, including specialized hospitals and clinics.
    • While access is generally good, certain rural or underserved areas might face challenges in immediate service availability.
  • Insurance and Costs:

    • Health insurance coverage is crucial as uninsured residents may face higher medical costs.
    • Medical expenses are in line with national averages, though insurance can help mitigate these.

Quality of K-12 Schools

  • Public Education System:
    • Fresno Unified School District is one of the largest in the state, providing varied educational programs.

See salary information for the Digital Marketing Specialist role elsewhere in the United States

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OpenComp aggregates multiple data sources to provide accurate salary data for Fresno, CA, specifically for a Level 2 Digital Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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