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Salary Information for a Digital Marketing Specialist in Houston, TX

Median salary:

This data reflects Total Cash for a Level 4 Digital Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Digital Marketing Specialist in Houston, TX, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
75th percentile

Behind the numbers

What is the adjusted total comp for a Digital Marketing Specialist in Houston, TX?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

61.3

Total Comp (TC)

Cost of Living (COL) Index
61.3
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Digital Marketing Specialist in Houston, TX?

Plans and executes all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns. Designs, builds and maintains social media presence and measures and reports performance of all digital marketing campaigns. Collaborates with internal teams to create landing pages, optimize user experience, instrument conversion points and optimize user funnels. Plan, execute, and measure experiments and conversion tests.

What are the characteristics of a level 4 Digital Marketing Specialist?

A level 4 Digital Marketing Specialist in Houston, TX is an extremely seasoned professional, one who is able to solve most issues and problems and uses their skills to drive company objectives and achieve goals. Average experience 8 years.

Digital Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Digital Marketing

Job Family

Business

Job Area

Quality of Life in Houston, TX on an Income of $134,470

Living in Houston, TX, with an annual income of $134,470 provides a comfortable quality of life relative to the broader United States. Below is an analysis of the cost of living, housing market, quality of life, access to healthcare, and quality of K-12 schools.

Cost of Living

  • Overall Cost: The cost of living in Houston is relatively lower than in many major U.S. cities, allowing individuals to enjoy a higher standard of living.
  • Housing and Utilities: Housing costs are affordable compared to cities like New York or San Francisco, and utility costs are moderate.
  • Transportation: Owning a car is common due to the city's expansive geography, and gas prices are often cheaper than the national average.
  • Groceries and Dining: Food expenses are aligned with the national average, with a range of grocery and dining options available.

Housing Market

  • Home Prices: The median home price in Houston is less than the national average, making homeownership feasible for individuals with a stable income.
  • Real Estate Options: The housing market offers diverse choices, from urban apartments to suburban homes, catering to different lifestyle preferences.
  • Rental Market: For those preferring to rent, monthly rental prices are reasonable, with varied options across neighborhoods.

Quality of Life

  • Employment Opportunities: Houston boasts a diverse economy, with opportunities in energy, healthcare, aerospace, and technology sectors.
  • Cultural and Recreational Activities: The city is rich in cultural institutions, parks, and recreational facilities, providing ample opportunities for entertainment and leisure.
  • Climate: Houston's climate features hot summers and mild winters, which can be appealing to those who enjoy warmer weather.

Access to Healthcare

  • Healthcare Facilities: Houston is home to the Texas Medical Center, one of the largest medical complexes globally, offering world-class healthcare services.
  • Healthcare Costs: While healthcare access is robust, costs can vary, so having comprehensive health insurance is advisable.

Quality of K-12 Schools

  • Public Schools: The quality of public schools in Houston varies by neighborhood, with some districts known for their exceptional educational programs.
  • Private and Charter Schools: There are numerous private and charter school options providing alternative educational opportunities.
  • Higher Education: Proximity to top-tier universities and colleges offers strong

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OpenComp aggregates multiple data sources to provide accurate salary data for Houston, TX, specifically for a Level 4 Digital Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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