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salary information

Salary Information for a Digital Marketing Specialist in New York, NY

Median salary:

This data reflects Total Cash for a Level 2 Digital Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Digital Marketing Specialist in New York, NY, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
75th percentile

Behind the numbers

What is the adjusted total comp for a Digital Marketing Specialist in New York, NY?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

100

Total Comp (TC)

Cost of Living (COL) Index
100
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Digital Marketing Specialist in New York, NY?

Plans and executes all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns. Designs, builds and maintains social media presence and measures and reports performance of all digital marketing campaigns. Collaborates with internal teams to create landing pages, optimize user experience, instrument conversion points and optimize user funnels. Plan, execute, and measure experiments and conversion tests.

What are the characteristics of a level 2 Digital Marketing Specialist?

A level 2 Digital Marketing Specialist in New York, NY has well developed professional and technical expertise. Their work impacts the quality and timeline of part of a product or service. They typically have 3 yearas of average experience.

Digital Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Digital Marketing

Job Family

Business

Job Area

Quality of Life in New York, NY on a $103,900 Salary

Living in New York City comes with unique advantages and challenges, particularly regarding cost of living and lifestyle when compared to the broader United States. Below is an assessment of how a salary of $103,900 translates into quality of life in New York, NY.

Cost of Living

  • High Living Costs: New York City is one of the most expensive cities in the United States. While a $103,900 salary is above the average U.S. median household income, it can be stretched thin due to high housing, utility, transportation, and food costs.

  • Goods and Services: Everyday expenses such as dining out, entertainment, and groceries are typically higher than the national average. Residents often pay a premium for the convenience and variety the city offers.

Housing Market

  • Rental Market: Renting in NYC can be costly, with average rents for a one-bedroom apartment often exceeding $3,000 per month depending on the neighborhood. This can consume a significant portion of the salary.

  • Home Ownership: Buying a home is a challenge, as property prices are notably higher than the national average. Homes and apartments in desirable areas often exceed a million dollars, putting home ownership out of reach for many at this income level.

Quality of Life

  • Vibrant City Life: New York offers a rich array of cultural, culinary, and entertainment options, contributing to a dynamic lifestyle. Museums, Broadway shows, and diverse neighborhoods provide endless opportunities for exploration and enjoyment.

  • Public Transportation: The city’s robust public transportation system reduces reliance on personal vehicles, lowering transportation costs and increasing accessibility to different parts of the city.

Access to Healthcare

  • Healthcare Facilities: NYC boasts some of the nation’s leading hospitals and healthcare facilities, providing high-quality medical care. However, healthcare costs can be substantial, so comprehensive health insurance is advisable.

  • Healthcare Accessibility: Despite the high quality of healthcare, demand can sometimes lead to longer wait times for both appointments and emergency care.

Quality of K-12 Schools

  • Public Schools: The quality of public education in NYC varies widely by neighborhood. Some areas offer highly regarded schools, while others may not meet the expectations of parents seeking top-tier education.

  • Private Schools: Numerous prestigious private and charter schools are available, although they come with high tuition costs that can significantly impact a family budget

See salary information for the Digital Marketing Specialist role elsewhere in the United States

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OpenComp aggregates multiple data sources to provide accurate salary data for New York, NY, specifically for a Level 2 Digital Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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