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salary information

Salary Information for a Brand Manager in San Francisco, CA

Median salary:

This data reflects Total Cash for a Level 1 Brand Manager at a mid-size company. To get more detailed information on total compensation for the role of Brand Manager in San Francisco, CA, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
75th percentile

Behind the numbers

What is the adjusted total comp for a Brand Manager in San Francisco, CA?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

90.1

Total Comp (TC)

Cost of Living (COL) Index
90.1
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Brand Manager in San Francisco, CA?

Develop, protect & nurture the organization's brand and ensure alignment across all internal and external communications, touch points and experiences, including campaigns, social media and websites. Perform competitive analysis, brand positioning, content audits, and creative guidelines to improve the customer experience.

What are the characteristics of a level 1 Brand Manager?

A level 1 Brand Manager in San Francisco, CA is a developing professional and technical expertise. They are able to resolve routine issues and problems and have an average of 1 year of work experience.

Brand Manager

Benchmark Role

Individual Contributor

Job Type

Brand Management

Job Family

Business

Job Area

Quality of Life in San Francisco, CA, on a $74,000 Annual Salary

San Francisco is known for its vibrant culture, tech-centric economy, and iconic landmarks, but it is also infamous for its high cost of living. Here's how a $74,000 annual salary measures up in terms of affordability and quality of life relative to the broader United States.

Cost of Living

High Cost of Living:

  • Housing: Significantly more expensive compared to the national average. Housing costs can consume a large portion of the salary.
  • Utilities and Groceries: Also higher than many other areas in the U.S.
  • Transportation: Public transit is widely used, but car ownership can add to expenses.

Housing Market

Home Prices:

  • Unaffordable Housing Market: The median home price in San Francisco is substantially higher than in most parts of the country, making homeownership challenging on a $74,000 salary.
  • Rental Market: High rental prices mean that a significant percentage of income is likely to go towards housing.

Quality of Life

Urban Lifestyle:

  • Cultural Amenities: Access to diverse dining options, entertainment, arts, and cultural events.
  • Outdoor Activities: Proximity to parks, beaches, and hiking trails.

Challenges:

  • Financial Stress: The high cost of living may lead to budget constraints, impacting savings and discretionary spending.
  • Commute: Traffic and commute times can also affect quality of life.

Access to Healthcare

Healthcare Facilities:

  • Quality Services: San Francisco offers high-quality healthcare services with numerous hospitals and specialized medical professionals.
  • Cost: Healthcare premiums and service fees are typically above the national average, which can strain finances.

Quality of K-12 Schools

Education System:

  • Public Schools: Generally well-regarded, though quality can vary by neighborhood.
  • Private and Charter Schools: Offer strong alternatives but often come with high tuition fees.

Summary

While San Francisco offers a rich and diverse cultural scene with excellent career opportunities, especially in the tech sector, living on a $74,000 annual salary requires careful budgeting due to:

  • High housing costs that limit both purchasing and renting options.
  • Overall elevated cost of living compared to most U.S. cities.
  • Adequate access to quality healthcare and educational institutions, albeit with commensurate costs

See salary information for the Brand Manager role elsewhere in the United States

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OpenComp aggregates multiple data sources to provide accurate salary data for San Francisco, CA, specifically for a Level 1 Brand Manager. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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