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salary information

Salary Information for a Brand Marketing Specialist in Detroit, MI

Median salary:

This data reflects Total Cash for a Level 1 Brand Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Brand Marketing Specialist in Detroit, MI, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
75th percentile

Behind the numbers

What is the adjusted total comp for a Brand Marketing Specialist in Detroit, MI?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

64

Total Comp (TC)

Cost of Living (COL) Index
64
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Brand Marketing Specialist in Detroit, MI?

Product/Brand Marketing work is focused on identifying target customers and customizing marketing messages/media channels/strategies to maximize product/brand appeal including: �Conducting research to define targeted customer segments and determine the key values that drive buying behavior for each segment �Developing brand/product positioning, associated marketing themes, and media channels that align with target customer demographics (e.g., company website, social media, publications, email, radio/TV, face-to-face, etc.) �Developing and implementing marketing strategies (e.g., advertising, informational webinars/blogs, direct marketing, trade shows/public events, online/in-store promotions, business customer relationship building, etc.) �Overseeing development and distribution of marketing materials �Ensuring customer experience is in line with brand image and strategy �Monitoring the effectiveness of marketing campaigns & tactics.

What are the characteristics of a level 1 Brand Marketing Specialist?

A level 1 Brand Marketing Specialist in Detroit, MI is a developing professional and technical expertise. They are able to resolve routine issues and problems and have an average of 1 year of work experience.

Brand Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Brand Marketing

Job Family

Business

Job Area

Quality of Life in Detroit, MI for an Income of $59,200

Overview

Detroit, Michigan, offers a distinct cost of living profile compared to many other parts of the United States. Earning $59,200 annually places an individual or family in a unique position relative to regional and national living expenses.

Cost of Living

  • Overall Cost: The cost of living in Detroit is generally lower than the national average.
  • Groceries and Utilities: Prices for groceries and utilities are moderately below the U.S. average, helping stretch the dollar further.
  • Transportation: Costs associated with public transit and fuel are advantageous compared to more urbanized areas like New York or San Francisco.

Housing Market

  • Home Prices: Detroit offers some of the lowest housing prices among major U.S. cities, with median home prices far below the national median.
  • Renting vs. Buying: Given the affordable housing market, homeownership is accessible, though renting remains a viable and often economical option.
  • Property Taxes: Michigan's property taxes can be higher than the national average, impacting homeowners' overall expenses.

Quality of Life

  • Community and Culture: Detroit has a rich cultural heritage with numerous museums, music venues, and events, contributing positively to residents' quality of life.
  • Crime Rate: High crime rates in certain areas may be a concern, impacting perceptions and experiences of safety and security.

Access to Healthcare

  • Healthcare Facilities: Detroit is home to several reputable hospitals and medical centers, ensuring reasonable access to healthcare services.
  • Healthcare Costs: Medical expenses are competitive with the national average, often heavily influenced by individual insurance plans and coverage.

Quality of K-12 Schools

  • Public Schools: The quality of K-12 public schools in Detroit varies, with some schools performing below state and national averages.
  • Private Education: For families prioritizing education, several esteemed private and charter schools provide alternatives with generally higher performance ratings.

Summary

Living in Detroit on a $59,200 salary presents an opportunity to enjoy a cost of living significantly lower than in many other large U.S. cities. The affordable housing market makes it feasible to consider homeownership, though potential challenges like local crime rates and varied educational quality may influence overall satisfaction. Access to cultural amenities and healthcare provides a balanced urban lifestyle with unique Detroit characteristics.

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OpenComp aggregates multiple data sources to provide accurate salary data for Detroit, MI, specifically for a Level 1 Brand Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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