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salary information

Salary Information for a Brand Marketing Specialist in United States

Median salary:

This data reflects Total Cash for a Level 3 Brand Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Brand Marketing Specialist in United States, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
75th percentile

Behind the numbers

What is the adjusted total comp for a Brand Marketing Specialist in United States?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

Total Comp (TC)

Cost of Living (COL) Index
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Brand Marketing Specialist in United States?

Product/Brand Marketing work is focused on identifying target customers and customizing marketing messages/media channels/strategies to maximize product/brand appeal including: �Conducting research to define targeted customer segments and determine the key values that drive buying behavior for each segment �Developing brand/product positioning, associated marketing themes, and media channels that align with target customer demographics (e.g., company website, social media, publications, email, radio/TV, face-to-face, etc.) �Developing and implementing marketing strategies (e.g., advertising, informational webinars/blogs, direct marketing, trade shows/public events, online/in-store promotions, business customer relationship building, etc.) �Overseeing development and distribution of marketing materials �Ensuring customer experience is in line with brand image and strategy �Monitoring the effectiveness of marketing campaigns & tactics

What are the characteristics of a level 3 Brand Marketing Specialist?

A level 3 Brand Marketing Specialist in United States is a seasoned professional with competence, creativity in wide range of technical areas. They resolves most issues and problems effectively. Average experience 5.5 years.

Brand Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Brand Marketing

Job Family

Business

Job Area

Quality of Life for a $108,800 Annual Income in the United States

Earning an annual income of $108,800 in the United States can provide a comfortable lifestyle in many parts of the country. However, the quality of life can vary significantly based on factors such as the cost of living, housing market conditions, access to healthcare, and the quality of education. Here's an assessment of these components:

Cost of Living

  • National Average Perspective:

    • With a salary of $108,800, an individual earns significantly above the median household income in the U.S., which was around $70,784 in 2022.
    • This income generally covers basic needs and allows for some discretionary spending, depending on location.
  • Regional Variations:

    • In areas with a high cost of living, such as major cities like New York or San Francisco, the salary may provide a lower standard of living due to elevated prices for housing, transportation, and goods.
    • In contrast, in regions with a lower cost of living, such as the Midwest or the South, this income allows for greater financial comfort and savings potential.

Housing Market

  • General Housing Affordability:

    • The median home price in the U.S. as of late 2023 is approximately $400,000, making homeownership accessible on this salary, particularly with favorable interest rates and a solid down payment.
    • Housing expenses should remain around or below 30% of the gross income to avoid financial strain.
  • Market Specifics:

    • Coastal and major urban areas see significantly higher home prices, which might necessitate renting or higher mortgage burdens.
    • More affordable housing markets exist in rural or less populated urban areas.

Quality of Life

  • Lifestyle and Amenities:

    • This income can afford access to a range of lifestyle amenities, including dining, entertainment, and travel.
    • Investment in hobbies and wellness activities becomes feasible.
  • Work-Life Balance:

    • The ability to afford some services and conveniences can improve personal time and reduce stress.

Access to Healthcare

  • Healthcare Costs:

    • Healthcare accessibility and affordability depend on insurance plans and coverage.
    • Even with employer-provided health insurance, out-of-pocket costs can be significant, depending on the region and health needs.
  • Quality of Services:

    • Access to top-tier medical facilities and specialists is often linked to major metropolitan

See salary information for the Brand Marketing Specialist role elsewhere in the United States

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OpenComp aggregates multiple data sources to provide accurate salary data for United States, specifically for a Level 3 Brand Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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