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salary information

Salary Information for a Brand Marketing Specialist in Sacramento, CA

Median salary:

This data reflects Total Cash for a Level 5 Brand Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Brand Marketing Specialist in Sacramento, CA, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
75th percentile

Behind the numbers

What is the adjusted total comp for a Brand Marketing Specialist in Sacramento, CA?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

75.6

Total Comp (TC)

Cost of Living (COL) Index
75.6
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Brand Marketing Specialist in Sacramento, CA?

Product/Brand Marketing work is focused on identifying target customers and customizing marketing messages/media channels/strategies to maximize product/brand appeal including: �Conducting research to define targeted customer segments and determine the key values that drive buying behavior for each segment �Developing brand/product positioning, associated marketing themes, and media channels that align with target customer demographics (e.g., company website, social media, publications, email, radio/TV, face-to-face, etc.) �Developing and implementing marketing strategies (e.g., advertising, informational webinars/blogs, direct marketing, trade shows/public events, online/in-store promotions, business customer relationship building, etc.) �Overseeing development and distribution of marketing materials �Ensuring customer experience is in line with brand image and strategy �Monitoring the effectiveness of marketing campaigns & tactics.

What are the characteristics of a level 5 Brand Marketing Specialist?

A level 5 Brand Marketing Specialist in Sacramento, CA possesses a wide range of experience, and is looked to as a thought leader. Their work affects design, quality and timeline of entire product or service. Average experience 11 years.

Brand Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Brand Marketing

Job Family

Business

Job Area

Certainly! Here's an outline of the quality of life for someone in Sacramento, CA, earning $147,900 annually relative to the cost of living and home prices compared to the broader United States.


Cost of Living in Sacramento

  • General Overview: The cost of living in Sacramento is slightly above the national average but significantly lower than other major California cities like San Francisco or Los Angeles.
  • Expenses:
    • Groceries: Marginally higher than the U.S. average.
    • Utilities: Generally aligned with national costs.
    • Transportation: Moderately priced, with fuel and vehicle maintenance costs being average.

Housing Market

  • Current Trends:
    • Home Prices: Median home prices are high relative to the national average but more affordable compared to other California metro areas.
    • Rental Market: Rent prices are competitive, with a mix of availability that provides options for various income levels.
  • Affordability: A salary of $147,900 provides a comfortable margin for mortgage payments or rent, with room for saving and discretionary spending.

Quality of Life

  • Income Sufficiency: An income of $147,900 places earners above the median household income, offering a good standard of living.
  • Lifestyle and Amenities:
    • Recreation: Access to numerous parks, nearby natural attractions, and cultural events.
    • Dining and Shopping: A diverse range of options reflective of Sacramento's cultural diversity.

Access to Healthcare

  • Healthcare Services:
    • High-quality healthcare facilities, with major hospitals and clinics conveniently located.
    • Healthcare costs are slightly above the national average, but the quality of care is high.

Quality of K-12 Schools

  • Education System:
    • Public schools in Sacramento vary, with some districts offering high-quality education and others performing average on national assessments.
    • Numerous private school options add to the educational landscape.
  • Extracurricular Opportunities: Schools often provide a range of extracurricular activities, from sports to arts and technology programs.

Assessment Summary

Living in Sacramento, CA, on a $147,900 salary provides a solid quality of life with a balance of living expenses, access to amenities, and housing affordability. While the cost of living is higher than the national average, it is manageable, especially considering the region's quality health care, decent schools, and

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OpenComp aggregates multiple data sources to provide accurate salary data for Sacramento, CA, specifically for a Level 5 Brand Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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