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Salary Information for a Brand Marketing Specialist in San Francisco, CA

Median salary:

This data reflects Total Cash for a Level 1 Brand Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Brand Marketing Specialist in San Francisco, CA, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
75th percentile

Behind the numbers

What is the adjusted total comp for a Brand Marketing Specialist in San Francisco, CA?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

90.1

Total Comp (TC)

Cost of Living (COL) Index
90.1
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Brand Marketing Specialist in San Francisco, CA?

Product/Brand Marketing work is focused on identifying target customers and customizing marketing messages/media channels/strategies to maximize product/brand appeal including: �Conducting research to define targeted customer segments and determine the key values that drive buying behavior for each segment �Developing brand/product positioning, associated marketing themes, and media channels that align with target customer demographics (e.g., company website, social media, publications, email, radio/TV, face-to-face, etc.) �Developing and implementing marketing strategies (e.g., advertising, informational webinars/blogs, direct marketing, trade shows/public events, online/in-store promotions, business customer relationship building, etc.) �Overseeing development and distribution of marketing materials �Ensuring customer experience is in line with brand image and strategy �Monitoring the effectiveness of marketing campaigns & tactics.

What are the characteristics of a level 1 Brand Marketing Specialist?

A level 1 Brand Marketing Specialist in San Francisco, CA is a developing professional and technical expertise. They are able to resolve routine issues and problems and have an average of 1 year of work experience.

Brand Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Brand Marketing

Job Family

Business

Job Area

Quality of Life in San Francisco on a $74,000 Annual Salary

Living in San Francisco with a salary of $74,000 can be challenging given the city's high cost of living and expensive housing market. Here is a detailed evaluation of the quality of life for someone earning this salary as compared to the broader United States.

Cost of Living

  • High Cost of Essentials: San Francisco is one of the most expensive cities in the United States. Residents face high costs for essentials such as groceries, transportation, and dining.
  • Comparison to the National Average: The cost of living in San Francisco is significantly higher than the national average, with estimates suggesting it can be over 60% more expensive.

Housing Market

  • Expensive Real Estate: The median home price in San Francisco is substantially higher than the national average. As of recent data, it stands well above $1 million.
  • Rental Costs: Renting is also costly, with one-bedroom apartments often exceeding $3,000 per month, making home ownership and even renting a challenge on a $74,000 salary.

Quality of Life

  • Limited Disposable Income: With high living costs, a significant portion of income may be allocated to housing and necessities, leaving limited disposable income for savings or leisure activities.
  • Cultural and Social Opportunities: Despite financial constraints, San Francisco offers rich cultural and social opportunities, such as museums, parks, and events, which contribute positively to the quality of life.

Access to Healthcare

  • Comprehensive Healthcare Facilities: San Francisco has excellent healthcare facilities and hospitals renowned for advanced medical care.
  • Expense Consideration: Healthcare access is good, but costs can be high, necessitating careful budget management for those with this income level.

Quality of K-12 Schools

  • Varied School Quality: The city offers a range of K-12 educational options, with some highly regarded public and private schools.
  • Resource Disparity: However, there can be disparities in resource availability and quality across different neighborhoods.

Summary of Assessment

Living on a $74,000 salary in San Francisco poses financial challenges due to the high cost of living and housing market. This income may limit lifestyle options compared to other less costly areas in the United States. However, access to comprehensive healthcare, vibrant cultural scene, and potentially good education system are notable positives, contributing favorably towards the overall quality of life. Care

See salary information for the Brand Marketing Specialist role elsewhere in the United States

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OpenComp aggregates multiple data sources to provide accurate salary data for San Francisco, CA, specifically for a Level 1 Brand Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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