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salary information

Salary Information for a Brand Marketing Specialist in Los Angeles, CA

Median salary:

This data reflects Total Cash for a Level 3 Brand Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Brand Marketing Specialist in Los Angeles, CA, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
75th percentile

Behind the numbers

What is the adjusted total comp for a Brand Marketing Specialist in Los Angeles, CA?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

75.7

Total Comp (TC)

Cost of Living (COL) Index
75.7
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Brand Marketing Specialist in Los Angeles, CA?

Product/Brand Marketing work is focused on identifying target customers and customizing marketing messages/media channels/strategies to maximize product/brand appeal including: �Conducting research to define targeted customer segments and determine the key values that drive buying behavior for each segment �Developing brand/product positioning, associated marketing themes, and media channels that align with target customer demographics (e.g., company website, social media, publications, email, radio/TV, face-to-face, etc.) �Developing and implementing marketing strategies (e.g., advertising, informational webinars/blogs, direct marketing, trade shows/public events, online/in-store promotions, business customer relationship building, etc.) �Overseeing development and distribution of marketing materials �Ensuring customer experience is in line with brand image and strategy �Monitoring the effectiveness of marketing campaigns & tactics.

What are the characteristics of a level 3 Brand Marketing Specialist?

A level 3 Brand Marketing Specialist in Los Angeles, CA is a seasoned professional with competence, creativity in wide range of technical areas. They resolves most issues and problems effectively. Average experience 5.5 years.

Brand Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Brand Marketing

Job Family

Business

Job Area

Quality of Life in Los Angeles, CA on a $115,200 Salary

Living in Los Angeles on a salary of $115,200 presents unique challenges and opportunities. Here's an overview of how this income aligns with various aspects of life compared to the broader United States.

Cost of Living

  • Overall Expenses: The cost of living in Los Angeles is significantly higher than the national average, driven largely by housing costs.
  • Utilities and Groceries: These everyday costs are also above the national average, meaning a larger portion of income is dedicated to necessities.
  • Transportation: Public transportation is available, but many choose personal vehicles, which adds additional costs for fuel, maintenance, and insurance.

Housing Market

  • Median Home Price: The median price for a home in Los Angeles is substantially higher than the national average, often making home ownership challenging.
  • Rental Market: Rent prices are high, with a significant portion of the salary often required for a desirable location.
  • Affordability: Homeownership may require compromises on location or size, or it may necessitate dual incomes to comfortably manage.

Quality of Life

  • Cultural Opportunities: Los Angeles offers rich cultural diversity, arts, and nightlife that contribute positively to quality of life.
  • Climate: The moderate climate is a regional benefit, contributing to outdoor activities and overall satisfaction.
  • Traffic and Commute: Significant traffic congestion can impact daily life and stress levels, often lengthening commute times considerably.

Access to Healthcare

  • Healthcare Facilities: Los Angeles provides access to top-tier healthcare facilities and specialists.
  • Cost Consideration: While access is good, healthcare costs can be high, requiring a reasonable portion of income or comprehensive insurance.

Quality of K-12 Schools

  • Public School System: The quality of public schools varies widely, with some excelling and others underperforming, often linked to neighborhood income levels.
  • Private Schools: There are numerous private schools offering high-quality education, though at a higher cost.

Overall Assessment

While a salary of $115,200 in Los Angeles exceeds the national median income, the higher cost of living, particularly in housing, can diminish its relative financial comfort. Despite these challenges, the city offers diverse cultural amenities, excellent healthcare options, and relatively good educational opportunities, which enhance the overall living experience. Balancing these factors is key to maintaining a good quality of

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OpenComp aggregates multiple data sources to provide accurate salary data for Los Angeles, CA, specifically for a Level 3 Brand Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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