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salary information

Salary Information for a Brand Marketing Specialist in Phoenix, AZ

Median salary:

This data reflects Total Cash for a Level 2 Brand Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Brand Marketing Specialist in Phoenix, AZ, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
50th percentile
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Behind the numbers

What is the adjusted total comp for a Brand Marketing Specialist in Phoenix, AZ?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

63.9

Total Comp (TC)

Cost of Living (COL) Index
63.9
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Brand Marketing Specialist in Phoenix, AZ?

Product/Brand Marketing work is focused on identifying target customers and customizing marketing messages/media channels/strategies to maximize product/brand appeal including: �Conducting research to define targeted customer segments and determine the key values that drive buying behavior for each segment �Developing brand/product positioning, associated marketing themes, and media channels that align with target customer demographics (e.g., company website, social media, publications, email, radio/TV, face-to-face, etc.) �Developing and implementing marketing strategies (e.g., advertising, informational webinars/blogs, direct marketing, trade shows/public events, online/in-store promotions, business customer relationship building, etc.) �Overseeing development and distribution of marketing materials �Ensuring customer experience is in line with brand image and strategy �Monitoring the effectiveness of marketing campaigns & tactics.

What are the characteristics of a level 2 Brand Marketing Specialist?

A level 2 Brand Marketing Specialist in Phoenix, AZ has well developed professional and technical expertise. Their work impacts the quality and timeline of part of a product or service. They typically have 3 yearas of average experience.

Brand Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Brand Marketing

Job Family

Business

Job Area

Overview of Phoenix, AZ

Phoenix, the capital of Arizona, offers a unique blend of urban and natural environments, boasting a warm climate, extensive outdoor activities, and a growing economy. Here's a closer look at the quality of life for someone earning $82,400 per year in Phoenix relative to the cost of living, housing market, healthcare, and education.

Cost of Living

  • Overall Cost:

    • Phoenix's cost of living is slightly above the national average. However, it's still more affordable than other major cities like Los Angeles or New York.
    • Daily expenses such as groceries and utilities tend to reflect the national average, making day-to-day living fairly manageable.
  • Transportation:

    • Costs associated with transportation are reasonable, with the city offering a mix of public transit options and well-maintained roadways, though car ownership is common due to the spread-out nature of the city.

Housing Market

  • Home Prices:

    • The housing market in Phoenix has seen rapid growth, with home prices increasing significantly over the past few years.
    • Median home price as of late 2023 is around $400,000, which is above the national median but lower than in many other large metropolitan areas.
  • Rental Market:

    • Rental rates are also on the rise, with average monthly rents for a one-bedroom apartment hovering around $1,200, requiring careful budgeting for housing expenses.

Quality of Life

  • Cultural and Recreational Offerings:

    • Phoenix is rich in outdoor and cultural activities including hiking, sports events, and museums.
    • The warm, sunny climate supports an active lifestyle almost year-round.
  • Employment Opportunities:

    • With a diversified economy, job opportunities are expanding in tech, healthcare, and finance sectors, contributing positively to overall quality of life.

Access to Healthcare

  • Healthcare Facilities:

    • Phoenix is home to several high-quality healthcare facilities, providing excellent services and ample choices.
    • The average cost of healthcare is slightly below the national average, enhancing affordability.
  • Insurance:

    • Employers often offer comprehensive health insurance plans which can mitigate out-of-pocket expenses.

Quality of K-12 Schools

  • Public and Private Education:
    • Phoenix offers a mix of public and private K-12 schools, with some standout schools providing excellent education.
    • However, there is variability in school quality, and families often consider location carefully

See salary information for the Brand Marketing Specialist role elsewhere in the United States

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OpenComp aggregates multiple data sources to provide accurate salary data for Phoenix, AZ, specifically for a Level 2 Brand Marketing Specialist. The primary source is real-time, crowd-sourced salary information collected through direct integrations with hundreds of customer-connected HRIS platforms.

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