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salary information

Salary Information for a Brand Marketing Specialist in Portland, OR

Median salary:

This data reflects Total Cash for a Level 3 Brand Marketing Specialist at a mid-size company. To get more detailed information on total compensation for the role of Brand Marketing Specialist in Portland, OR, including base pay, total cash, and equity by job level, region and company size, please join OpenComp.

25th percentile
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Behind the numbers

What is the adjusted total comp for a Brand Marketing Specialist in Portland, OR?

Total Comp (TC)
Cost of Living (COL) Index
COL-Adjusted TC
Median Home Price

70.7

Total Comp (TC)

Cost of Living (COL) Index
70.7
COL-Adjusted TC

Median Home Price

What are the responsibilities of a Brand Marketing Specialist in Portland, OR?

Product/Brand Marketing work is focused on identifying target customers and customizing marketing messages/media channels/strategies to maximize product/brand appeal including: �Conducting research to define targeted customer segments and determine the key values that drive buying behavior for each segment �Developing brand/product positioning, associated marketing themes, and media channels that align with target customer demographics (e.g., company website, social media, publications, email, radio/TV, face-to-face, etc.) �Developing and implementing marketing strategies (e.g., advertising, informational webinars/blogs, direct marketing, trade shows/public events, online/in-store promotions, business customer relationship building, etc.) �Overseeing development and distribution of marketing materials �Ensuring customer experience is in line with brand image and strategy �Monitoring the effectiveness of marketing campaigns & tactics.

What are the characteristics of a level 3 Brand Marketing Specialist?

A level 3 Brand Marketing Specialist in Portland, OR is a seasoned professional with competence, creativity in wide range of technical areas. They resolves most issues and problems effectively. Average experience 5.5 years.

Brand Marketing Specialist

Benchmark Role

Individual Contributor

Job Type

Brand Marketing

Job Family

Business

Job Area

Quality of Life in Portland, OR on a $108,800 Salary

Portland, Oregon, offers a unique blend of urban living, natural beauty, and cultural experiences. For someone earning $108,800 annually, this income provides a comfortable but carefully managed lifestyle, considering the cost of living and housing market trends.

Cost of Living

  • Overall Expenses: The cost of living in Portland is about 24% higher than the national average.
  • Transportation: Public transit options like TriMet are extensive, making commuting affordable, even though many residents prefer cycling.
  • Groceries and Dining: Food costs are slightly above the national average due to Portland's emphasis on local and organic produce.

Housing Market

  • Home Prices: The median home price in Portland is significantly higher than the national median, often exceeding $500,000.
  • Rental Market: Renting remains an option, with an average rent for a two-bedroom apartment hovering around $2,000 per month.

Quality of Life

  • Urban and Cultural Appeal: Portland offers a vibrant arts scene, craft breweries, and abundant recreational activities, enhancing the overall quality of life.
  • Green Spaces: Proximity to parks like Forest Park and the Willamette River offers outdoor activities for all seasons.

Access to Healthcare

  • Healthcare Services: Portland provides comprehensive healthcare access with numerous hospitals and clinics, though healthcare costs can be above average.
  • Insurance: The availability of diverse health insurance plans helps mitigate expenses, though premiums can be high.

Quality of K-12 Schools

  • Public Schools: Public school ratings vary significantly, with some schools highly rated and others below average.
  • Education Initiatives: Efforts are ongoing to improve educational outcomes, with a focus on progressive teaching methods and technology integration.

Summary

Living in Portland on a $108,800 salary provides a balanced lifestyle with opportunities for enjoying urban amenities and natural environments. While the cost of living is higher than the national average, the salary is sufficient for a comfortable standard of living, provided expenses are managed carefully. Residents benefit from a vibrant cultural scene, access to quality healthcare, and opportunities for engaging education, though the housing market can be challenging without strategic financial planning.

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